Digital Marketing Manager

In brief

Overview This role is for a Digital Marketing Manager, recruited by FROGG Recruitment for their client. The client is described as a leading retail brand based in Rosebank, Sandton, Johannesburg, with established Sales & Marketing teams across South Africa. The successful candidate will join a growing team, taking ownership of the group’s full digital suite, which includes websites, e-commerce, social media platforms, and e-detailing software. The manager will collaborate with the marketing team to drive digital excellence and ensure campaigns align with industry best practices. The salary for this position is R 60 000 - R 80 000pm. What you will do * **Strategy & Innovation**: Develop and drive the digital marketing strategy in alignment with overarching brand goals, keeping the team on the cutting edge of digital trends and technologies. * **Team Collaboration**: Partner with the broader marketing team to provide strategic digital guidance for new product launches, brand campaigns, and go-to-market initiatives. * **Website & Agency Management**: Work closely with digital and web agencies to optimize website performance, enhance stakeholder UX, drive traffic, and maximize conversions. * **Campaign & Budget Oversight**: Manage digital agency relationships, evaluate proposals, and track campaign performance against KPIs and budgets. * **Social media & Paid Ads**: Oversee the group’s social media presence to grow brand awareness, advising on the best platforms, influencer partnerships, and paid ad strategies. * **Digital Toolkits**: Create and distribute high-impact digital promotional packs for stakeholders to use across their web and social channels. * **Email Marketing & Compliance**: Execute engaging email campaigns and manage contact lists in strict accordance with data privacy regulations (POPIA / GDPR). * **Data & Analytics**: Conduct in-depth performance reviews across all digital touchpoints to deliver actionable insights that shape future campaigns. Requirements (from the original advert) * A Degree / Diploma in Digital Marketing (or a related field), or recent certifications across a broad range of digital marketing disciplines. * 5+ years of dedicated digital marketing experience within a leading agency or an in-house marketing team (retail/brand experience is a strong advantage). * A proven track record of delivering measurable results across key digital channels, including SEO, Paid Media, Display, social media, and Email. * Practical experience with Marketing Automation and modern AI tools is highly desirable. Who should apply This role is suitable for a dynamic and innovative Digital Marketing Manager who possesses a Degree/Diploma in Digital Marketing (or a related field) or relevant certifications. Applicants should have 5+ years of dedicated digital marketing experience, ideally within a leading agency or an in-house marketing team, with retail/brand experience being a strong advantage. The ideal candidate will have a proven track record of delivering measurable results across key digital channels such as SEO, Paid Media, Display, social media, and Email. Practical experience with Marketing Automation and modern AI tools is highly desirable. Candidates should be prepared to take ownership of a full digital suite and drive digital excellence. Deadline Not specified Reference Original posting: https://www.jobmail.co.za/jobs/it-computer/other-it-computer/gauteng/digital-marketing-manager-id-7589774 Source: jobmail

Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.

At a glance

• At least 5 years of experience.

• SEO

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Job description

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