Marketing Manager Core Growth - Classic Portfolio Wine - Paarl (73315)

In brief

**Job Title**: Marketing Manager Core Growth - Classic Portfolio Wine - Paarl (73315) **Company**: Ntice Sourcing Solutions --- ### Overview This role is for a Marketing Manager focusing on Core Growth within the Classic Portfolio Wine segment for KWV, based in Paarl. Recruited by Ntice Sourcing Solutions, this is a newly created, hands-on position. The successful candidate will lead the development and execution of the KWV Classic Wines brand plan in South Africa, drive Tender development, and support the KWV Endorsed portfolio in key international markets. The role requires strong commercial acumen, ownership, and execution, and includes responsibility for guiding a Junior Brand Manager. ### What you will do * Lead the development and execution of the annual KWV Classic still wines brand plan in South Africa, translating brand objectives into clear communication, activation, and innovation plans. * Take ownership of KWV Classic wines, from strategy through to execution, ensuring clear positioning and consistent execution across consumer touchpoints. * Deliver agreed volume, value, and margin objectives, collaborating closely with the Wine Marketing Executive, Sales, and Customer Marketing to drive brand performance. * Oversee brand financials, including P&L tracking, A&P budget management, pricing, margin delivery, inventory planning, and COGS efficiency. * Monitor and interpret brand, category, market share, and competitor performance to identify opportunities and recommend actions to achieve business targets. * Work closely with Sales and Customer Marketing to deliver the agreed trade calendar, ensuring relevant brand tools and activities are delivered on time and against commercial priorities. * Lead the development and execution of consumer campaigns, digital and social activity, and strategic events for KWV Classic. * Lead the marketing development of tender propositions, collaborating with international teams to develop brand and packaging solutions aligned to market requirements, creating strong consumer and shelf appeal. * Support marketing development for KWV Endorsed products, ensuring a clear role and positioning and providing relevant marketing tools and support to international teams. * Support the development of scalable innovation opportunities across local and international markets, leading relevant projects from concept through to launch, including business case development, pricing, and packaging. * Collaborate with local and international commercial teams, distributors, Customer Marketing, Winemaking team, Finance, and Supply Chain to ensure effective execution. * Operate with a consumer focus, demonstrating a strong interest in understanding evolving wine consumption occasions and category trends. * Utilise knowledge of social and digital media platforms, content performance metrics, and best practices. * Provide direction, coaching, and development to the Junior Brand Manager. ### Requirements (from the original advert) * A relevant BCom degree in Marketing, Business, or a related field. * 8+ years' marketing experience within FMCG, including at least 3 years at Marketing Manager or Senior Brand Manager level. * Strong commercial and financial acumen, with experience managing brand performance, including P&L, A&P, pricing, and margin. * Strong capability in developing brand strategy and translating this into annual plans and execution. * Solid grasp of market, category, and on- and off-trade dynamics, with the ability to recommend effective activation and execution. * Proven track record in innovation, renovation, or new proposition development. * Ability to work effectively across commercial and operational functions, managing multiple stakeholders and priorities. * Exposure to international markets, distributors, or market teams is advantageous. * Wine category experience is advantageous, together with an interest in wine and willingness to build category knowledge. * Willingness and ability to travel locally as required. * Valid driver's license and own reliable transport. * A proactive, self-starting approach, with the ability to identify what needs to be done, initiate action, and follow through to delivery. * Good judgement and confidence to make decisions independently, while knowing when to seek input or escalate. * Strong strategic thinking, with the ability to make clear choices and translate these into focused brand and activity plans. * Comfortable using financial, sales, category, and market information to identify opportunities and inform decisions. * Strong creative thinking, with the ability to shape and progress brand ideas. ### Who should apply Candidates holding a relevant BCom degree in Marketing, Business, or a related field are encouraged to apply. The role is suitable for marketing professionals with a minimum of 8 years' experience in FMCG, including at least 3 years at Marketing Manager or Senior Brand Manager level. Ideal applicants will demonstrate strong commercial and financial acumen, capable of managing brand performance and developing strategic plans. Individuals with a solid understanding of market dynamics, category trends, and on- and off-trade operations, as well as a proven track record in innovation and managing multiple stakeholders, are sought. A proactive, self-starting individual with good judgment, strong strategic and creative thinking skills, and comfort with data-driven decision making will thrive. The position requires someone seeking a hands-on role that includes mentoring a Junior Brand Manager, who is willing and able to travel locally. Candidates with advantageous exposure to international markets and/or wine category experience, coupled with an interest in wine, are particularly desirable. ### Deadline Not specified ### Reference Original posting: https://www.myjobmag.co.za/job/marketing-manager-core-growth-classic-portfolio-wine-paarl-73315-ntice-sourcing-solutions Source: myjobmag

Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.

At a glance

• At least 8 years of experience.

Extracted automatically from the advert; confirm requirements on the original listing.

Job description

Before you apply

• Confirm the requirements and closing date on the original listing (myjobmag). SPANi lists vacancies from other sites and may not reflect last-minute changes.
• Legitimate employers do not charge application, registration or training fees.
• Don't send your ID or bank details before you have confirmed the employer is real.

How to spot a job scam

Before you apply

• Read the full advert and confirm you meet the minimum requirements before applying.
• Tailor your CV headline and most recent experience to the job title and key skills.
• Note the closing date and reference number, and keep a copy of what you submit.
• Apply only through the employer or job board link — never pay to apply.