Ad Operations Specialist
- Location
- Johannesburg, Gauteng
- Closing date
First listed . Last checked at source .
In brief
**Overview** This role is for an Ad Operations Specialist at Publicis Groupe. The primary purpose is to execute campaign trafficking, tracking setup, quality assurance (QA), and go-live processes. This ensures that digital campaigns are technically implemented according to approved plans and reporting requirements. **What you will do** Key responsibilities include preparing trafficking sheets, implementing or coordinating tags, pixels, UTMs, click trackers, and ad server setup. The role involves QA of creative, placements, click-throughs, and naming conventions, as well as confirming campaign go-live. You will identify and document technical issues, support data validation for reporting and billing actualisation, and maintain campaign setup records. The role requires ownership of specific artifacts such as Trafficking Sheets, Tagging Confirmation, QA Records, Go-Live Screenshots/Confirmations, and Issue Logs. Decision rights include the ability to hold launch if tracking or assets are incomplete, reject incorrect creative or tags, escalate setup issues, and flag data quality risks. This role is specifically noted as *not* accountable for selecting channels or approving media plans, deciding budgets, reconciling supplier invoices, or writing PCA recommendations alone. **Requirements (from the original advert)** * 2–5 years of experience in Ad Ops or digital trafficking. * Trafficking accuracy: The ability to set up campaigns correctly. * Tagging knowledge: An understanding of tags, pixels, UTMs, and click trackers. * QA discipline: The ability to test creative, links, and placements. * Platform familiarity: A working knowledge of common platforms and ad servers. * Documentation: The ability to maintain clean setup and issue records. * Problem solving: The ability to identify and escalate technical issues. **Who should apply** Candidates with 2–5 years of experience in Ad Operations or digital trafficking are encouraged to apply. The ideal candidate will demonstrate accuracy in trafficking, possess strong knowledge of tagging technologies (tags, pixels, UTMs, click trackers), and exhibit discipline in QA processes for creative, links, and placements. Familiarity with common platforms and ad servers is essential, along with a commitment to documentation and problem-solving skills to identify and escalate technical issues. **Deadline** Not specified **Reference** Original posting: https://www.myjobmag.co.za/job/ad-operations-specialist-publicis-groupe Source: myjobmag
Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.
Job description
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