Product Manager (Retail Media)
- Location
- Cape Town, Western Cape
- Minimum qualification
- Bachelor's degree
- Closing date
First listed . Last checked at source .
In brief
**Overview** takealot.com, a hyper-growth company, is seeking a Product Manager (Retail Media) to join their team in Cape Town. The Product team at Takealot Group focuses on creating satisfying customer experiences and achieving growth objectives through customer acquisition and retention. This role is responsible for the strategy, roadmap, growth, and execution of the retail media product portfolio across Takealot Group's Android, iOS, and Web platforms. This encompasses all aspects of ad serving, campaign management, targeting, and reporting integrations with various retail media and advertising tools, including OSMOS, Google Ad Manager, DV360, Google Ads, Meta Ads, and Braze. The position is critical for scaling retail media revenue, maximizing value from ad tooling, and improving advertiser outcomes and customer experience. The Product Manager (Retail Media) will collaborate cross-functionally with product, UX, engineering, growth, and other business teams, with a direct impact on the growth of Mr D. This position reports to the Head of Product Retail Media. **What you will do** * Determine, scope, prioritise, and manage the retail media product roadmap. * Ensure prioritised projects are placed on the development roadmap and communicate all requirements to necessary stakeholders across the business. * Proactively communicate and collaborate with project teams to analyse any additional information needs related to functional requirements. * Manage the execution and rollout of features in customer-facing apps, including retail media-related features, covering the entire product development cycle from design, documentation, implementation, testing, and launch to success metric monitoring. * Write detailed product specification documents for the engineering and design teams. * Engage with subject matter experts to analyse trade-offs and resolve priority conflicts. * Be proactive in ensuring that the development and QA teams understand the requirements by attending team meetings and initiating functional clarification sessions where needed. * Ensure that all requirements are met during solution design and post-implementation. * Put plans and processes in place to maximise the value that can be obtained through retail media tools, including but not limited to OSMOS, Google Ads, Meta Ads, and Braze. * Determine, monitor, and analyse quantitative and qualitative data to identify opportunities for retail media optimisations and features that will drive product growth. * Build and maintain reporting to measure the success of projects. * Apply strong analytical and critical thinking, using data to inform decisions across the retail media product portfolio. * Leverage advertising tool experience with platforms such as Google Analytics, Looker, and other ad manager/server platforms and reporting/targeting tools to extract key insights and drive data-informed product decisions. * Own and maintain the accuracy of in-app analytics, in-app events, and customer data points, to ensure product data is reliable for targeting and conversion tracking. * Maintain and prioritise the product backlog through collaboration with the Head of Product, Product Lead, multiple business stakeholders, and senior management. * Contribute to shaping the vision and strategy for the product. * Ensure that product solution design is practical, data-driven, and implementable across Mr D / Takealot Group. * Ensure that product solutions and requirements meet business needs and are based on international best practices and trends. * Suggest ideas to solve customer challenges and validate them in close collaboration with UX. * Sign-off on design solutions including copy for owned products. * Clearly communicate requirements to UX/UI design resources. * Work with design resources to finalise the customer experience for a particular feature. * Ensure relevant stakeholders for a vertical / roadmap are correctly identified and consulted. * Utilise a deep understanding of core stakeholder pain points/objectives to drive relevant initiatives. * Manage relationships with stakeholders related to a specific vertical / roadmap, including obtaining stakeholder buy-in for requirements and relevant project status communications. * Obtain sign-off on the specifications from all stakeholders. **Requirements (from the original advert)** * **Skills:** * Strong analytical and critical thinking, using data to inform decisions. * Passion for understanding ambiguous, complex problems and driving high-quality, innovative, clean solutions with the relevant people. * Strong sense of ownership and determination to get things done. * Solutions-oriented, with an accountable can-do attitude and high energy. * Ability to handle multiple competing priorities in a fast-paced environment. * Versatile and with an appetite to learn by doing. * Highly structured thinker with strong attention to detail. * Ability to present ideas succinctly, in writing and verbally. * Good technical understanding of software development processes. * Strong project management and communication skills. * Good commercial acumen and business analysis skills. * A proven track record of delivering results in a fast-paced environment. * Versatile, resourceful, and able to work on varied tasks simultaneously. * Great people skills, proficient in working closely and collaboratively with multiple departments and executives, and in cross-functional teams. * **Qualifications and experience:** * At least 3-5 years of experience as a Product Manager or similar role in a tech/mobile application company with a history of growth. * Must have a proven track record of execution and have the ability to formulate a detailed product roadmap and execute on that plan. * Proven track record of collaborating and communicating effectively with engineering teams and business stakeholders to deliver product features. * Excellent understanding of conversion rate optimization and funnel analysis. * Excellent understanding of the mobile app development cycle. * Experience with analysing data and making data-driven product decisions. * High level of proficiency with MS Office applications (Excel, PowerPoint, Word), Google Suite, JIRA, Slack, and comfortable with learning new applications as required. * **Beneficial qualifications and experience:** * Tertiary education degree in Engineering/Computer Science/Information Systems or relevant industry experience in a similar field would be beneficial. * Preferably in an eCommerce and mobile environment. * SQL or GBQ experience beneficial. * Experience with product analytics tools such as Firebase, Google Analytics, or Amplitude would be beneficial. * Experience with Invision, Balsamiq, Sketch or similar tools for wireframing/designing solutions. * Understanding of the mobile app ecosystem and the importance of acquisition and retention in the app economy. * Basic understanding of technology stacks, databases, APIs, and IP technologies. **Who should apply** The ideal candidate is a highly talented, smart, creative, and hardworking Product Manager with a passion for creating customer-satisfying experiences and driving business growth. They should possess strong analytical and critical thinking skills, a passion for understanding and solving complex, ambiguous problems, and a robust sense of ownership and determination. This individual thrives in a fast-paced environment, can manage multiple competing priorities, and is solutions-oriented with an accountable, high-energy, can-do attitude. They should be versatile, resourceful, structured in their thinking with strong attention to detail, and able to present ideas succinctly. The candidate requires good technical understanding of software development processes, strong project management and communication skills, good commercial acumen, and a proven track record of delivering results in a tech/mobile application company. Proficiency in collaborating effectively across multiple departments and cross-functional teams is also essential. **Deadline** Not specified **Reference** Original posting: https://www.myjobmag.co.za/job/product-manager-retail-media-takealot-com Source: myjobmag
Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.
At a glance
- Python
- React
- SQL
- Google Cloud
- Kubernetes
- Microsoft Excel
- Microsoft Office
- Google Ads
- Project management
Extracted automatically from the advert; confirm requirements on the original listing.
Job description
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