Distribution Partner Manager - Liquor | Inland South

Red Bull

Location
Johannesburg, Gauteng
Minimum qualification
Bachelor's degree
Closing date

First listed . Last checked at source .

In brief

Overview This role is for a Distribution Partner Manager within Red Bull, specifically focusing on the Liquor segment in the Inland South region. The primary responsibility involves representing and managing Red Bull's business with assigned Route To Market (RTM) Partners. A secondary focus is on managing redistributors within the network by developing business plans, driving growth, implementing Red Bull initiatives, and tracking Key Performance Indicators (KPIs) to increase distribution, execution, and volume, in alignment with company strategy and priorities. What you will do * Assign sales, distribution, execution, and other targets to RTM Partners and redistributors based on business targets, and conduct regular review meetings. * Perform regular Trade Visits with 3rd party sales & merchandising agencies to coach teams and identify distribution and execution opportunities. * Analyze regional opportunities, take appropriate action, and implement as needed. * Develop strong knowledge of and personal relationships with top wholesalers & redistributors. * Build winning initiatives to drive reach, sales targets, and execution across all channels, including Indirect via Wholesalers (WHS). * Ensure customers fully understand and execute Red Bull execution and merchandising standards. * Implement systems to track and benchmark wholesalers & redistributors against key initiatives and goals. * Plan and execute incentive programs aligned with company targets to keep sales representatives focused and motivated. * Act as a credible beverage business consultant to customers and a category captain by presenting category and Red Bull potential. * Develop business plans by customer to deliver on all relevant Red Bull South Africa (RBZA) strategic initiatives, including volume, horizontal & vertical distribution, execution, and information exchange depletion data, ensuring alignment with the overall RBZA plan. * Manage assigned budgets where applicable, such as incentive budgets, free goods budget, POS budget, and in some cases, regional account budgets. * Maintain a strong working knowledge of all relevant Red Bull systems. * Proactively use available reports to maximize opportunities, including competitor intelligence. * Share and enforce guidelines with regards to Red Bull’s inventory policy. * Develop a working knowledge of geographic and demographic areas in the assigned geography. * Ensure a sustainable Go to Market (GTM) strategy and structure in the assigned geography. * Develop expertise with regards to product competition and distributor competition in the respective area. * Communicate regularly and work effectively with all internal sales and marketing teams to secure full alignment of sales goals with the Distribution Partner (DP). * Maintain close and frequent collaboration with On-Premise (OnP) Key Account Managers (KAM), Finance, and Operations teams. * Manage risk by taking alternative precautions with a proactive approach to determine risks that could hinder Red Bull business. * Ensure close alignment of pricing and promotions with all necessary key stakeholders (Managing Director, Off-Premise, On-Premise, and Finance) to minimize the threat of cross-channel cannibalisation and maintain profitability. Requirements (from the original advert) * Outstanding sales experience and track record in FMCG +5 years * Distributor and Customer Management experience preferred * Tertiary qualification preferred * Successful track record in team management and leadership * Experience with basic administrative programs, Windows, Word, PowerPoint, Excel * Local market / geographical knowledge beneficial * Key Account experience an Advantage * Proactive, with a flair for continuous improvement * Able to be flexible & to embrace change * Strong communications skills (verbal and written) * Excellent problem-solving skills * Self-starter with initiative & attention to detail * Well organised & able to handle multiple priorities in a relaxed manner * Able to see tasks through from inception to completion * Professional, focused, responsible & passionate approach to work Who should apply This role is suited for experienced sales professionals with a strong track record in the Fast-Moving Consumer Goods (FMCG) sector, particularly with over five years in distributor and customer management. Ideal candidates will have proven success in team management and leadership, be proficient in basic administrative software, and ideally possess local market or geographical knowledge. A proactive approach, adaptability, strong communication and problem-solving skills, and a high level of organisation with attention to detail are essential. A tertiary qualification and Key Account experience are considered advantageous. Deadline Not specified Reference Original posting: https://www.myjobmag.co.za/job/distribution-partner-manager-liquor-inland-south-red-bull-2 Source: myjobmag

Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.

At a glance

  • At least 5 years of experience.
  • Microsoft Excel

Extracted automatically from the advert; confirm requirements on the original listing.

Job description

* The Distribution Partner Manager’s main priority is representing and managing the Red Bull business with our assigned RTM Partner. Secondary to that is managing the redistributors in the network by developing and agreeing annual business plans, achieving growth, driving Red Bull initiatives, and tracking Key Performance Indicators KPIs in line with the company strategy and priorities which lead to an increase in Distribution, Execution and Volume. RESPONSIBILITIES Areas that play to your strengths All the responsibilities we'll trust you with: Customer Management * Assign sales, distribution, execution etc. targets to RTM Partner & redistributors based on business targets and set up regular meetings to review * Regular Trade Visits with 3rd party sales & merchandising agency to coach teams and unlock distribution and execution opportunities * Analyse the opportunities in the region, take proper action and implement as needed * Create strong knowledge of and personal relationships with the top wholesalers & redistributors * Build winning initiatives to drive reach, sales targets, and our execution in all channels, including Indirect via WHS * Ensures customers fully understand and execute Red Bull execution / merchandising standards * Implement systems to track and benchmark wholesalers & redistributors against key initiatives/goals * Plan and Execute incentive programs in line with company targets to keep sales representatives focused and motivated * Be a credible beverage business consultant to customers and act as a category captain by presenting category and Red Bull Potential. Business Planning * Develop business plans by customer to deliver on all relevant RBZA strategic initiatives including volume, horizontal & vertical distribution, execution and information exchange depletion data. Ensure the plan is aligned to overall RBZA plan. Budget Management * Manage assigned budgets where applicable Examples: incentive budgets, free goods budget, POS budget and in some cases regional account budgets. Business Intelligence * Maintains strong working knowledge of all relevant Red Bull systems. * Proactively uses available reports to maximize on all opportunities including competitor intelligence. Other * Share and enforce guidelines with regards to Red Bull’s inventory policy * Develops working knowledge of geographic and demographic areas in assigned geography * Ensure a sustainable Go to Market GTM strategy and structure in assigned geography * Develops expertise with regards to product competition and distributor competition in respective area * Communicates regularly and works effectively with all internal sales team and marketing teams to secure full alignment of the sales goals with the DP * Close and frequent collaboration with OnP KAM, Finance and Ops teams * Manage risk by taking alternative precautions with a proactive approach by determining the risks that would hamper Red Bull business * Close alignment of pricing and promotions with all necessary key stakeholders MD, Off Premise, On Premise and Finance to minimise the threat of cross channel cannibalisation and to maintain profitability EXPERIENCE Your areas of knowledge and expertise that matter most for this role: * Outstanding sales experience and track record in FMCG +5 years Distributor and Customer Management experience preferred * Tertiary qualification preferred * Successful track record in team management and leadership * Experience with basic administrative programs, Windows, Word, PowerPoint, Excel * Local market / geographical knowledge beneficial * Key Account experience an Advantage * Proactive, with a flair for continuous improvement * Able to be flexible & to embrace change * Strong communications skills verbal and written * Excellent problem-solving skills * Self-starter with initiative & attention to detail * Well organised & able to handle multiple priorities in a relaxed manner * Able to see tasks through from inception to completion * Professional, focused, responsible & passionate approach to work

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