Market Development Representative South Coast (New Position)

The Beverage Company

Minimum qualification
Certificate / N-level / trade
Closing date

First listed . Last checked at source .

In brief

**Overview** The Beverage Company is seeking a Market Development Representative for a new position based in Pietermaritzburg, focused on the South Coast. The role's primary purpose is to directly develop informal retail outlets such as spaza shops, mini-supermarkets, and tuckshops on behalf of BevCo. The successful candidate will be accountable for the operation of their own work area, or as part of a team, ensuring quality, standards, and outputs within defined routines and policies. This position requires intimate knowledge of the specified geography, including informal retail dynamics and outlets, to align with BevCo's strategic growth objectives for the area. **What you will do** Key responsibilities and outputs include: * Actively engaging with and opening relationships with outlets on behalf of BevCo against set call rate and conversion targets, effectively 'seeding' BevCo's portfolio into a defined area and large channel of informal retailers. * Building and retaining an active base of informal retail clients, constantly servicing that base weekly/monthly. * Facilitating informal retailers to direct BevCo purchases from local wholesalers, bulk breakers, and/or distributors. * Ensuring company assets (e.g., refrigeration, signage) are managed per BevCo governance requirements. * Actively supporting sales and distribution targets into informal retail, driving 'pull' from local wholesalers, bulk breakers, and distributors for the area. * Assisting in the execution of the marketing plan for the area as required, including activations, promotions, fridges, and Point of Sale Material (POSM). * Ensuring BevCo merchandising and pricing compliance standards are sustained in conjunction with the GT representative, as relevant. **Requirements (from the original advert)** * Grade 12 / Matric / NQF level 4. * Up to 2 years' experience in Operational Execution FMCG, with experience in sales. * Basic knowledge of PC, or potential to acquire it. **Who should apply** The ideal candidate profile, based on the description, includes individuals who demonstrate: * **Customer Perspective Communication:** Engaging in routine communication with customers or clients. * **Problem Solving:** Proactive identification of concrete and procedural problems, troubleshooting, applying solutions in line with guidelines, and escalating more complex problems to superiors with required information. * **Relationships Maintained:** Building and sustaining relationships with others outside of their own work area but inside the organization. * **Negotiation:** Able to recognise situations requiring negotiation, listen attentively to opposition, present facts tactfully on a "need to know basis" for successful outcomes, refer to presented facts to strengthen arguments, and possess necessary interpersonal skills. * **Customer Relations:** Asking questions to identify customer needs, meeting personal commitments on time, taking responsibilities seriously, consistently meeting client expectations for quality, service, and professionalism, monitoring delivery for good service, showing a strong commitment to exceeding customer expectations, owning responsibility for mistakes, apologising, and making suitable changes. * **Planning and Organising:** Managing time effectively, ensuring task completion under stressful deadlines, prioritising activities and resources, evaluating progress, and making appropriate adjustments to plans. * **Knowledge of Business:** Following a systematic, multi-source learning regimen to stay current, describing the impact on their functional area and company results, demonstrating knowledge of the customer's business, and using business understanding to make sound decisions. * **Legal and Ethical Conduct:** Keeping current with laws and company policies governing work activities, seeking counsel before acting, conforming to standards, staying abreast of professional changes, acting ethically, and taking action to enforce requirements and expose violations. **Deadline** 8th October, 2026 **Reference** Original posting: https://www.myjobmag.co.za/job/market-development-representative-south-coast-new-position-the-beverage-company Source: myjobmag

Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.

At a glance

  • At least 2 years of experience.

Extracted automatically from the advert; confirm requirements on the original listing.

Job description

* Accountable for operation of own work area or as a member of a team, as well as for quality, standards and outputs within defined work routines and policies. Job Purpose Based in a defined geography the primary purpose is to directly develop spaza's, mini-supermarkets and tuckshops on behalf of BevCo must have intimate knowledge of the geography the informal retail dynamics and outlets matched to BevCo's strategic growth objectives for the area. Key Accountabilities and Outputs Customer Management Objectives * To be actively engage and open relationships with outlets on behalf of BevCo against set call rate and conversion targets = actively 'seed' BevCo's portfolio into a defined area and large channel of informal retailers * To build and retain an active base of informal retail clients and to constantly service that base weekly/monthly To facilitate informal retailers to direct BevCo purchases from the local wholesalers, bulk breakers, and/or distributor * To ensure company assets refrigeration; signage are managed per BevCo governance requirements Sales and Trade Marketing Objectives * To actively support the sales and distribution targets into informal retail pull from local wholesalers, bulk breakers, distributors for the area * To assist in execution of the marketing plan for the area as required incl activations, promotions, fridges, POSM * To ensure BevCo merchandising and pricing compliance standards are sustained in conjunction with GT rep as relevant Additional Region-Specific Accountabilities and Outputs Qualifications and Experience * Grade 12 / Matric / NQF level 4 * Up to 2 years' experience Operational Execution FMCG, experience in sales * Basic knowledge of PC, or potential to acquire it Job Area * Pietermaritzburg Qualities Critical Success Factors * Customer Perspective Communication * Routine communication with customers or clients Problem Solving * Proactive identification of problems that are concrete and procedural, troubleshoot and apply solutions in line with guidelines provided or escalate more complex problems to superiors, providing information required to solve problems. Relationships Maintained * Others outside of own work area but inside the organization Behavioural Competencies Negotiation * Able to recognise a situation in which negations are required Able to listen to the oppositions argument attentively with the aim of reaching an effective outcome Able to tactfully present facts on a "need to know basis" so as to ensure a successful outcome. Able to refer to facts presented by the opposition to strengthen argument. Possesses the interpersonal skills necessary to negotiate an effective outcome Customer Relations * Asks questions to identify customer needs or expectations Follows through and meets personal commitments to others on time Takes responsibilities seriously and consistently meets the clients' expectations for quality, service, and professionalism. Continuously monitors delivery to make sure the customer is receiving good service Shows a strong commitment to exceeding customer expectations Able to own responsibility for mistakes, apologise and make suitable changes to services Planning and Organising * Manages time effectively, ensuring effective completion of tasks under stressful deadlines. Able to prioritise activities and resources, ensuring that results are achieved effectively. Able to evaluate progress and make appropriate adjustments to initial plans, ensuring a successful outcome. Knowledge of Business * Follows systematic, multi-source learning regiment designed to educate oneself quickly: keeps oneself current Describes the important impacts that one has on the success of one's functional area and on company results; demonstrates a knowledge of the customers business Uses business understanding to make sound decisions and influence the decisions of others Legal and Ethical Conduct * Keeps current with all the laws and company policies that govern one's work activities, or seeks counsel before acting Conforms with all laws and company policies that govern one's work activities Keeps abreast of changes in standards applicable to one's profession Acts in accordance with conventional ethical and professional standards Takes action to enforce legal, policy, ethical and professional requirements; exposes violation Deadline:8th October,2026

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