Sales

Market Development Representative

The Beverage Company

Minimum qualification
Certificate / N-level / trade
Closing date

First listed . Last checked at source .

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In brief

**Overview** The Beverage Company is seeking a Market Development Representative based in Pietermaritzburg. This role is primarily focused on the direct development of informal retail outlets such as spaza's, mini-supermarkets, and tuckshops within a defined geography. The individual will be accountable for the operation of their own work area, or as a team member, ensuring quality, standards, and outputs align with defined work routines and policies. Intimate knowledge of the local geography and informal retail dynamics is essential to match The Beverage Company's strategic growth objectives for the area. **What you will do** * Actively engage with and establish relationships with informal retail outlets on behalf of The Beverage Company, aiming to meet set call rate and conversion targets to 'seed' the company's portfolio. * Build and maintain an active base of informal retail clients, providing regular weekly/monthly service. * Facilitate informal retailers to direct their purchases of The Beverage Company products from local wholesalers, bulk breakers, and/or distributors. * Ensure company assets, such as refrigeration and signage, are managed according to The Beverage Company's governance requirements. * Actively support sales and distribution targets within informal retail by driving demand from local wholesalers, bulk breakers, and distributors in the area. * Assist in the execution of the marketing plan for the area as required, including activations, promotions, fridge placements, and Point of Sale Material (POSM). * Ensure The Beverage Company's merchandising and pricing compliance standards are sustained, in conjunction with the GT representative where relevant. **Requirements (from the original advert)** * Grade 12 / Matric / NQF level 4 * Up to 2 years' experience in Operational Execution FMCG, with experience in sales. * Basic knowledge of PC, or the potential to acquire it. **Who should apply** The ideal candidate will have a strong customer perspective, capable of routine communication with clients. They should be proficient in proactive identification and troubleshooting of concrete and procedural problems, applying solutions in line with guidelines or escalating more complex issues with necessary information. The role requires the ability to maintain relationships both within and outside their immediate work area within the organization. Critical behavioural competencies include negotiation skills, with the ability to recognise negotiation situations, listen attentively, present facts tactfully, and use interpersonal skills to achieve effective outcomes. Strong customer relations are paramount, involving identifying customer needs, meeting commitments, taking responsibility seriously, consistently meeting expectations, monitoring service delivery, exceeding expectations, owning mistakes, apologising, and making suitable changes. Effective planning and organising skills are essential for managing time, prioritising tasks, and adjusting plans under stressful deadlines. The candidate should possess a strong knowledge of business, demonstrated by systematic learning, staying current, understanding their impact on functional area and company results, and using this understanding to make sound decisions. Finally, adherence to legal and ethical conduct is crucial, involving staying current with laws and company policies, seeking counsel when needed, conforming to standards, and taking action to enforce requirements and expose violations. **Deadline** 8th October, 2026 **Reference** Original posting: https://www.myjobmag.co.za/job/market-development-representative-the-beverage-company Source: myjobmag

Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.

At a glance

  • At least 2 years of experience.

Extracted automatically from the advert; confirm requirements on the original listing.

Job description

* Accountable for operation of own work area or as a member of a team, as well as for quality, standards and outputs within defined work routines and policies. Job Purpose Based in a defined geography the primary purpose is to directly develop spaza's, mini-supermarkets and tuckshops on behalf of BevCo must have intimate knowledge of the geography the informal retail dynamics and outlets matched to BevCo's strategic growth objectives for the area. Key Accountabilities and Outputs Customer Management Objectives * To be actively engage and open relationships with outlets on behalf of BevCo against set call rate and conversion targets = actively 'seed' BevCo's portfolio into a defined area and large channel of informal retailers * To build and retain an active base of informal retail clients and to constantly service that base weekly/monthly To facilitate informal retailers to direct BevCo purchases from the local wholesalers, bulk breakers, and/or distributor * To ensure company assets refrigeration; signage are managed per BevCo governance requirements Sales and Trade Marketing Objectives * To actively support the sales and distribution targets into informal retail pull from local wholesalers, bulk breakers, distributors for the area * To assist in execution of the marketing plan for the area as required incl activations, promotions, fridges, POSM * To ensure BevCo merchandising and pricing compliance standards are sustained in conjunction with GT rep as relevant Additional Region-Specific Accountabilities and Outputs Qualifications and Experience * Grade 12 / Matric / NQF level 4 * Up to 2 years' experience Operational Execution FMCG, experience in sales * Basic knowledge of PC, or potential to acquire it Job Area * Pietermaritzburg Qualities Critical Success Factors * Customer Perspective Communication * Routine communication with customers or clients Problem Solving * Proactive identification of problems that are concrete and procedural, troubleshoot and apply solutions in line with guidelines provided or escalate more complex problems to superiors, providing information required to solve problems. Relationships Maintained * Others outside of own work area but inside the organization Behavioural Competencies Negotiation * Able to recognise a situation in which negations are required Able to listen to the oppositions argument attentively with the aim of reaching an effective outcome Able to tactfully present facts on a "need to know basis" so as to ensure a successful outcome. Able to refer to facts presented by the opposition to strengthen argument. Possesses the interpersonal skills necessary to negotiate an effective outcome Customer Relations * Asks questions to identify customer needs or expectations Follows through and meets personal commitments to others on time Takes responsibilities seriously and consistently meets the clients' expectations for quality, service, and professionalism. Continuously monitors delivery to make sure the customer is receiving good service Shows a strong commitment to exceeding customer expectations Able to own responsibility for mistakes, apologise and make suitable changes to services Planning and Organising * Manages time effectively, ensuring effective completion of tasks under stressful deadlines. Able to prioritise activities and resources, ensuring that results are achieved effectively. Able to evaluate progress and make appropriate adjustments to initial plans, ensuring a successful outcome. Knowledge of Business * Follows systematic, multi-source learning regiment designed to educate oneself quickly: keeps oneself current Describes the important impacts that one has on the success of one's functional area and on company results; demonstrates a knowledge of the customers business Uses business understanding to make sound decisions and influence the decisions of others Legal and Ethical Conduct * Keeps current with all the laws and company policies that govern one's work activities, or seeks counsel before acting Conforms with all laws and company policies that govern one's work activities Keeps abreast of changes in standards applicable to one's profession Acts in accordance with conventional ethical and professional standards Takes action to enforce legal, policy, ethical and professional requirements; exposes violation Deadline:8th October,2026

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