Permanent
Head of Marketing and Rewards (Bedfordview)
Unknown, Unknown
unknown
Closing date not listed
About this role
IT/Computer - Other IT/Computer
Johannesburg
FULL TIME
Job Summary
Head of Marketing and Rewards (Bedfordview)
Media/Marketing/Sales
Johannesburg - Gauteng - South Africa
ENVIRONMENT:
Our client, part of a prestigious group of leading South African Financial Services Providers, is seeking a strategic and visionary Head of Marketing to lead the transformation and revitalisation of their marketing department. This is an opportunity to work alongside exceptional professionals in a dynamic, growth-focused organisation that values creativity, innovation, and integrity. The ideal candidate will play a pivotal role in shaping the companys brand strategy, driving engagement, and elevating market presence.
DUTIES:
* Responsible for defining and implementing Marketing, Partnership, Loyalty, Rewards and Commercial plans.
* Define and implement Department and Division level Marketing plans and programs (across all marketing channels) that drive engagement, support, growth and product acquisition objectives.
* Establish and oversee the strategy for Rewards and Loyalty.
* Build relationships internally with the departmental teams to identify product-based marketing opportunities that the marketing team will need to execute on. Develop in-depth knowledge of your department in order to craft meaningful marketing strategies
* Manage and grow a team comprising of a Graphic Design team, a Senior Digital Marketing & UI/UX Manager and Internal Communication & Events.
* Operational and strategic leading of the Marketing Team and work closely with and support the department to achieve strategic outcomes as directed by EXCO.
* Operational and strategic leading of the Rewards & Loyalty function to achieve strategic outcomes as directed by EXCO.
* In-depth understanding and alignment with sales strategies to ensure Marketing is aligned and able to support the strategic sales outcomes.
* Optimise and manage the department marketing priority executions, process and reporting.
* Own and manage Marketing & Rewards spend and targets.
* Be responsible for achieving and tracking all Marketing & Rewards KPI's.
* Manage your departments input into the marketing calendar, driving alignment across the marketing team to ensure that all functions address and deliver on the priority requests.
* Build relationships with suppliers.
* Identify and create relevant campaigns across South Africa that align with the Group brand and helping to source cost effective opportunities to ensure it is fulfilled as a viable opportunity.
* Operational and Management reporting weekly and monthly
REQUIREMENTS:
Qualifications:
* Bachelors degree or equivalent qualification in marketing or communications from a recognized institution.
* 7+ years experience working across marketing channels Digital, ATL, Partnerships, Commercial with demonstrable results
* 7+ years experience within the strategic management & oversight of Rewards and Loyalty programmes.
* Familiarity and acute understanding of different demographic markets in South Africa.
* Proficient in social reporting tools and analytics.
* Proficient in Microsoft Office and Mac OS.
* Tech Savvy - have a passion for technology and how to use technological solutions to improve performance.
* Creative mindset - be able to craft numerous campaigns across different networks.
* Print media design and print file requirements (brochures, catalogues, posters, corporate stationery, etc.)
* Experience in developing and managing annual marketing budgets
* A track record of having developed and implemented successful integrated marketing campaigns across all touchpoints.
* Experience within a Financial Services sector and/or Political/Union organisations would be advantageous.
ATTRIBUTES:
* A strong strategic thinker- an ability to craft marketing plans to build department sales.
* An individual that can effectively own and drive strategic plans to ensure end-to-end Marketing & Rewards fulfilment and execution of the strategy.
* A highly driven individual who is motivated to drive meaningful campaigns for the business through marketing initiatives including - onsite sales, brand & product launches, marketing opportunities with suppliers, events, sponsorship marketing, rewards & loyalty programmes
* An inquisitive mind with a passion for data - be highly analytical, using data to inform decisions.
* An astute understanding of ABL, BTL and Digital and the key levers that drive sales in their environment.
* Exceptional attention to detail. High level of proficiency in content creation, writing, grammar and spelling.
* Solutions-oriented - have a can-do attitude and high energy.
* Highly organised and efficient, with an ability to work towards and meet tight deadlines.
* Experience in managing a team and external agencies.
* Excellent communication and interpersonal skills, and ability to collaborate with diverse teams.
* Ability to prioritise responsibilities and multiple projects that will impact the business at various levels
* Attention to detail will be very important, strong administrative skills.
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