Job Title: Social Media Manager Schedule: Monday to Friday with at least 4 hours overlap in CET Salary: $2,000 - $2,500 USD Work Setup: Remote Employment Type: Independent Contractor About the Company A fast-growing company operating across multiple consumer and digital brands, focused on building engaging brand experiences and high-performing online communities. Job Overview We are looking for a highly creative and performance-driven Social Media Manager to lead the content strategy, creation, and growth of three distinct brands across Instagram, TikTok, and LinkedIn. This is more than a traditional social media role. You will act as both a Content Creator and Social Media Manager, owning how each brand is positioned online while driving engagement, visibility, and business impact. You will work closely with the founder and have strong creative ownership over multiple brand identities. Key Responsibilities Strategy & Editorial Planning * Define and evolve the editorial direction, tone, content formats, and posting cadence for each brand * Build and manage quarterly editorial calendars aligned with campaigns, launches, and events * Monitor social trends, competitor activity, and emerging high-performing content formats Content Creation * Create and produce engaging content for Instagram, TikTok, and LinkedIn including: + Reels + Carousels + Stories + Static posts * Write compelling captions, hooks, CTAs, and platform-specific copy * Coordinate video production with freelancers and creatives * Perform light video editing when needed * Collaborate with designers or use tools like Canva/Figma for visual content creation Publishing & Community Engagement * Schedule and publish content across all social platforms * Manage community engagement including comments, DMs, and partnership opportunities * Support conversations around launches, product drops, and events Performance Tracking & Optimization * Monitor weekly KPIs including reach, engagement, audience growth, and conversion performance * Prepare monthly performance reports with actionable insights and recommendations * Conduct A/B testing on formats, hooks, and posting schedules to improve results Qualifications Required Experience * 3 to 5 years of experience in social media management or content creation within DTC, e-commerce, media, or similar industries * Proven portfolio showcasing high-performing social content with measurable results * Strong expertise in Instagram and TikTok * Experience independently managing social media accounts and content calendars Skills & Tools * Proficient in CapCut, Canva, and Notion * Bonus: Figma, Premiere Pro, Metricool, or Later * Strong storytelling, copywriting, and creative direction skills * Ability to manage multiple brand voices without losing consistency * Business-minded approach with understanding of content performance and conversions * Highly autonomous and proactive Language Requirement * Native or bilingual French writing skills with strong understanding of tone, vocabulary, and cultural nuances Bonus Qualifications * Experience working with e-commerce brands generating €1M+ revenue * Personal social media presence or active online community * Advanced video shooting and editing skills * Basic understanding of paid social campaigns and Meta Ads integration