SU - Head of Growth
Role Description This is a full-time remote role for a Head of Growth at a growing US based company. The individual will be responsible for growing revenue through building, optimizing and analyzing search campaigns, scaling paid customer acquisition. With a focus on maximizing return on investment. Qualifications * 2+ years of hands-on experience in paid search and paid social marketing * Experience with Sales, Revenue Operations, Hubspot and Marketing * Expert in Google Ads and Facebook/Instagram Ads * Deep understanding of a/b testing * Experience with third-party SEM buying and marketing analytics tools (e.g. Marin, SEMRush, Google Analytics etc * Excellent communicator in oral and written English * Great team player and strong attention to detail * Thrives in a fluid, fast-paced and results-oriented environment; able to adapt to changing business needs and influence decision-making across all levels of the organization * Curious, independent, rigorous and proactive * Bachelor’s degree in business, marketing or associated studies Preferred Qualifications * Sales, Revenue Operations, Reporting and Marketing experience * Partnerships and Affiliate experience * Digital / Performance marketing agency experience is not required, but a BIG plus * SA360, GA360 knowledge is a plus Compensation $2,000 - $8,000 per month, paid in USD depending on experience Responsibilities * Drive paid search & social strategy and day-to-day operations (Google AdWords, Bing, Facebook Ads), with the goal of driving incremental revenues for our clients * Build the project roadmap for the channel, launch and monitor direct response paid search and paid social campaigns, and assist with tracking and reporting * Build target audiences in Google Ads and Facebook/Instagram Ads * Initiate testing for display re-engagement and video advertising via Google Display Network, and Youtube advertising * Develop a systematic A/B split testing process to maximize user engagement and nurture customer acquisition * Collaborate with other channel owners to ensure consistent messaging across all performance marketing mediums * Strong problem-solving skills and ability to implement effective solutions.
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