Senior Mgr. I&A - Africa

In brief

**Overview** This role at Reckitt is for a Senior Manager of Insights & Analytics (I&A) for Africa. It is a strategic regional position focused on integrating consumer insights into decision-making processes across South Africa and Sub-Saharan Africa. Beyond merely executing research, the role requires strong strategic thinking to adapt global insights into relevant local actions that foster sustainable growth. The position involves close collaboration with Marketing, Trade, and Commercial teams across multiple brands, influencing strategy, setting priorities, and ensuring that consumer and shopper insights guide both planning and execution. Success in this role requires the ability to handle ambiguity, question assumptions, and provide clear, evidence-based recommendations within a fast-paced, emerging markets environment. **What you will do** * Lead the consumer and shopper insights strategy across South Africa and Sub‑Saharan Africa, ensuring alignment with regional business goals. * Develop and execute integrated research plans for brands and markets, balancing local needs and priorities. * Serve as a senior partner to Marketing, Sales, and Leadership teams to help shape strategy, portfolio decisions, and activation plans. * Translate continuous and syndicated data into clear insights regarding brand and channel performance drivers. * Demonstrate an understanding of GTM Excellence levers or Consumer Health and Consumer Packaged Goods pillars, with the ability to enhance measurement maturity by identifying "What" and activating "How" opportunities on key performance indicators (KPI's). * Deliver and synthesize primary research findings into compelling, actionable recommendations for business growth. * Challenge assumptions, embed consumer truth in decisions, and build strong supplier partnerships while supporting team capability development in a fast-paced environment. **Requirements (from the original advert)** * Bachelor’s degree required; Master’s degree in Marketing, Business, Psychology, Statistics, Engineering or a related field preferred. * 8–12+ years’ experience in Consumer Insights, Analytics or Market Research roles. * Significant hands-on experience across Sub-Saharan Africa markets, for example, South Africa, Nigeria, Kenya and/or similar. * Must have a background in Consumer Healthcare and/or FMCG, either directly on the client side or with a partner agency. * Strong experience working with retail panel analysis, and Point of Sale / Customer data analysis. * Experience leading or contributing to customer Joint Business Plans (JBPs) would be an advantage. * Experience operating in large, matrixed, multinational organisations. * Strong strategic thinking capability with the ability to connect consumer and shopper insight to business growth outcomes. * Highly numerate, with excellent communication skills and the ability to connect the dots and tell data stories. * Proven ability to influence without authority and partner effectively with senior stakeholders. * **Skills for success:** * Consumer Insights * Analytical skills * Brand Strategy * Category Strategy * Presentation skills * Drive Innovation * Storytelling * Creativity * Marketing optimization * Digital Marketing * Brand activation * Commercial acumen * Collaboration * P&L management * FMCG/Consumer Health Experience **Who should apply** This role is suitable for individuals with a thirst for challenge and a desire to make a significant impact within an industry leader. The ideal candidate will possess the ability to navigate ambiguity, challenge assumptions, and deliver clear, evidence-based recommendations in a fast-paced, emerging markets environment. They should exhibit strong strategic thinking to translate global insights into locally relevant actions that drive sustainable growth and be capable of partnering closely with Marketing, Trade, and Commercial teams. **Deadline** Not specified **Reference** Original posting: https://www.myjobmag.co.za/job/senior-mgr-i-a-africa-reckitt-4 Source: myjobmag

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• At least 12 years of experience.

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