Senior Specialist: Marketing and Public Relations

In brief

**Overview** This role is for a Senior Specialist: Marketing and Public Relations at Motus, focusing on leading, planning, executing, and measuring public relations and event activities. The purpose is to enhance brand reputation, amplify media presence, and strengthen stakeholder engagement across customer, media, and internal audiences, ensuring proactive media exposure, high-impact event execution, strong stakeholder communication, and alignment with global and local brand and business goals. **What you will do** * Develop and implement an annual PR strategy in alignment with overall brand objectives. * Maintain strong relationships with key media stakeholders across automotive, lifestyle, business, and news outlets; securing earned coverage and exploring media trade exchange opportunities. * Drive proactive media coverage through compelling storytelling, press releases, media kits, and brand narratives. * Write and distribute press releases, editorial content, and media kits that position Renault positively in the public eye. * Oversee the planning and coordination of media launches for new vehicles; coordinating all touchpoints and content to ensure brand impact. * Manage the media test drive programs and press fleet, including scheduling vehicles for maximum exposure with motoring and lifestyle media. * Act as the primary liaison for crisis communication and reputation management in partnership with the Head of Marketing & Legal if needed. * Prepare and coordinate executive media interviews and public appearances. * Develop EXCO-level brand presentations and speeches for strategic public and stakeholder engagements. * Collaborate with global PR teams for best practice alignment, access to content, assets, and strategic direction. * Support internal communications initiatives and staff engagement where PR or events are involved. * Monitor media coverage, compile AVE reports, and evaluate PR performance monthly and quarterly; ensuring internal visibility of external PR wins and event success. * Attend and represent Renault at industry PR events, awards, and forums to strengthen network and thought leadership. * Plan and execute high-impact media, brand, and internal events aligned with the brand calendar. * Ensure seamless end-to-end event delivery, including venue sourcing, supplier and agency management, logistics, and guest experience. * Manage end-to-end logistics, including venue sourcing, supplier management, branding, staffing, and guest experience. * Ensure brand consistency and premium execution at all touchpoints. * Collaborate with cross-functional teams (Sales, Product, Digital, and Finance) to maximise event ROI. * Track budgets, negotiate with vendors, and ensure cost-efficient execution without compromising brand quality. * Drive innovation in event formats, integrating digital and hybrid experiences where applicable to broaden reach and reduce cost. * Identify and manage Renault’s presence at local and international auto shows and exhibitions. * Evaluate event performance post-activation to measure impact, gather feedback, and inform future planning. * Analyse industry and media trends to identify new opportunities and optimise performance. * Ensure financial governance, cost efficiency, and optimal supplier management across all PR and event activities. **Requirements (from the original advert)** * **Qualifications & Experience:** * Bachelor’s degree in Public Relations, Communications, Journalism, or Marketing. * 6–8 years of progressive experience in PR, media relations, communications, and events management. * Experience with press fleet coordination, product launches, and cross-functional project delivery. * Proven ability to manage external PR agencies, media partners, and event service providers. * Familiarity with the automotive industry or similar B2C environment preferred. * **Technical Competencies:** * Public Relations & Press Fleet Management * Marketing & Event Execution * Media Strategy & Stakeholder Engagement * Campaign Development & Evaluation * Internal Communications & Executive Speechwriting * Legal & Regulatory Compliance * Financial Acumen & Budget Oversight * Presentation Development (PowerPoint, Word, Google Suite) * **Behavioural Competencies:** * Client Focus: Builds a client-centric culture and proactively manages expectations. * Planning & Organising: Structures and delivers work to optimise time, budget, and resource use. * Judgement: Applies analytical thinking and scenario planning to make informed, risk-aware decisions. * Results Orientation: Monitors performance against KPIs, adapts where needed and delivers on commitments. * Interpersonal Effectiveness: Builds trust, mediates conflict and communicates with diplomacy and professionalism. * Personal Courage: Challenges assumptions, provides feedback and addresses adversity with confidence. * Improvement Orientation: Champions innovation, change and continuous performance enhancement. * Persistence & Tenacity: Maintains focus and resilience under pressure and evolving conditions. **Who should apply** The ideal candidate will hold a Bachelor’s degree in Public Relations, Communications, Journalism, or Marketing, bringing 6-8 years of progressive experience across PR, media relations, communications, and events management. This experience should include press fleet coordination, product launches, and cross-functional project delivery. They should have a proven ability to manage external PR agencies, media partners, and event service providers, with a preference for familiarity with the automotive industry or a similar B2C environment. Key technical competencies required are in PR and press fleet management, marketing and event execution, media strategy, campaign development and evaluation, internal communications, executive speechwriting, legal and regulatory compliance, financial acumen, and presentation development. Behaviourally, the candidate should be client-focused, organised, possess sound judgement, be results-oriented, interpersonally effective, courageous, improvement-oriented, persistent, and tenacious. **Deadline** 23 October 2026 **Reference** Original posting: https://www.myjobmag.co.za/job/senior-specialist-marketing-and-public-relations-motus-holdings-limited Source: myjobmag

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