Marketing Manager (Agriculture)

In brief

**Overview** Profile Personnel is seeking a Marketing Manager specializing in the Agriculture sector. This is a hands-on role for a dynamic and results-driven individual. The core focus of this position is on driving sales, supporting customer relationships, identifying growth opportunities, and contributing to overall business performance through effective marketing that extends beyond mere brand awareness. The role entails developing and executing an integrated marketing strategy designed to support the organization’s growth objectives and maintain a strong, consistent brand presence across all customer touchpoints. **What you will do** * Develop and implement an annual marketing strategy aligned with business objectives. * Drive brand growth, market positioning, and customer engagement. * Identify new market opportunities, customer segments, and growth initiatives. * Monitor industry trends, competitor activity, and customer behaviour. * Develop campaigns and initiatives that support business growth and sales objectives. * Maintain and strengthen the company’s brand across all platforms. * Ensure consistent brand application across digital, print, packaging, signage, and promotional materials. * Manage the development of marketing collateral, brochures, presentations, and sales tools. * Uphold the organisation’s reputation for quality, reliability, and service excellence. * Manage and grow the company’s digital presence. * Develop and execute monthly content plans and content calendars. * Coordinate the creation of photography, video, social media content, and customer success stories. * Oversee website content and ensure information remains relevant and accurate. * Manage digital advertising campaigns and monitor performance. * Deliver regular reporting and performance insights. * Work closely with sales and management teams to drive commercial opportunities. * Develop product marketing materials, sales presentations, and customer communication tools. * Support customer acquisition and retention initiatives. * Enhance the customer journey and overall brand experience. * Develop targeted campaigns, promotions, and trade marketing activities. * Measure and report on marketing performance and ROI. * Track KPIs including lead generation, customer engagement, digital performance, and campaign effectiveness. * Manage and optimise the marketing budget. * Use data-driven insights to improve marketing outcomes and business impact. **Requirements (from the original advert)** Not specified **Who should apply** The ideal candidate is a dynamic and results-driven Marketing Manager who understands that effective marketing encompasses driving sales, supporting customer relationships, identifying growth opportunities, and contributing to overall business performance. This is a hands-on role requiring the development and execution of an integrated marketing strategy. Experience within the agriculture sector, or within the meat or FMCG industry, is considered advantageous. **Deadline** Not specified **Reference** Original posting: https://www.myjobmag.co.za/job/marketing-manager-agriculture-profile-personnel Source: myjobmag

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