Market Development Representative (New Position)

The Beverage Company

Location
Pietermaritzburg, KwaZulu-Natal
Minimum qualification
Certificate / N-level / trade
Closing date

First listed . Last checked at source .

In brief

**Overview** This is a new position for a Market Development Representative at The Beverage Company, based in Pietermaritzburg. The role's primary objective is to directly develop spazas, mini-supermarkets, and tuckshops within a specified geographical area on behalf of The Beverage Company. The successful candidate will be accountable for their own work or as part of a team, ensuring quality, standards, and outputs within defined work routines and policies. It requires intimate knowledge of the geography, informal retail dynamics, and outlets to align with BevCo's strategic growth objectives for the area. **What you will do** Key responsibilities for this role include: * Actively engaging with and opening relationships with informal retail outlets against set call rate and conversion targets to introduce BevCo's product portfolio. * Building and maintaining an active base of informal retail clients, servicing this base weekly/monthly. * Facilitating informal retailers to direct their BevCo purchases from local wholesalers, bulk breakers, and/or distributors. * Ensuring company assets, such as refrigeration and signage, are managed according to BevCo's governance requirements. * Actively supporting sales and distribution targets within informal retail, encouraging 'pull' from local wholesalers, bulk breakers, and distributors in the area. * Assisting in the execution of the local marketing plan, including activations, promotions, fridges, and Point of Sale Material (POSM). * Ensuring BevCo merchandising and pricing compliance standards are upheld, in collaboration with the General Trade (GT) representative where relevant. **Requirements (from the original advert)** * Grade 12 / Matric / NQF level 4 * Up to 2 years' experience in Operational Execution FMCG (Fast-Moving Consumer Goods) * Experience in sales * Basic knowledge of PC, or the potential to acquire it **Who should apply** The ideal candidate for this role should possess: * Intimate knowledge of the defined geography, informal retail dynamics, and outlets. * A strong customer perspective, with the ability for routine communication with customers or clients. * Capability in proactive problem-solving, able to identify concrete and procedural issues, troubleshoot them within guidelines, or escalate complex problems with necessary information. * A demonstrated ability to maintain relationships with colleagues outside their immediate work area within the organization. * Negotiation skills, including recognizing negotiation situations, attentive listening, tactful presentation of facts, and referring to counter-arguments to strengthen positions. * Strong customer relations, including identifying customer needs, fulfilling personal commitments, meeting client expectations for quality and professionalism, monitoring service delivery, taking responsibility for mistakes, apologizing, and making suitable changes. * Effective planning and organizing skills, managing time under stress, prioritizing activities, and adjusting plans as needed. * Knowledge of business, understanding their impact on their functional area and company results, and using this to make sound decisions. * Commitment to legal and ethical conduct, staying current with relevant laws and company policies, and acting in accordance with ethical and professional standards. **Deadline** 8th October, 2026 **Reference** Original posting: https://www.myjobmag.co.za/job/market-development-representative-new-position-the-beverage-company Source: myjobmag

Summary drafted with AI assistance from the original advert. The advert itself is the authority — how we use AI.

At a glance

  • At least 2 years of experience.

Extracted automatically from the advert; confirm requirements on the original listing.

Job description

* Accountable for operation of own work area or as a member of a team, as well as for quality, standards and outputs within defined work routines and policies. Job Purpose Based in a defined geography the primary purpose is to directly develop spaza's, mini-supermarkets and tuckshops on behalf of BevCo must have intimate knowledge of the geography the informal retail dynamics and outlets matched to BevCo's strategic growth objectives for the area. Key Accountabilities and Outputs Customer Management Objectives * To be actively engage and open relationships with outlets on behalf of BevCo against set call rate and conversion targets = actively 'seed' BevCo's portfolio into a defined area and large channel of informal retailers * To build and retain an active base of informal retail clients and to constantly service that base weekly/monthly To facilitate informal retailers to direct BevCo purchases from the local wholesalers, bulk breakers, and/or distributor * To ensure company assets refrigeration; signage are managed per BevCo governance requirements Sales and Trade Marketing Objectives * To actively support the sales and distribution targets into informal retail pull from local wholesalers, bulk breakers, distributors for the area * To assist in execution of the marketing plan for the area as required incl activations, promotions, fridges, POSM * To ensure BevCo merchandising and pricing compliance standards are sustained in conjunction with GT rep as relevant Additional Region-Specific Accountabilities and Outputs Qualifications and Experience * Grade 12 / Matric / NQF level 4 * Up to 2 years' experience Operational Execution FMCG, experience in sales * Basic knowledge of PC, or potential to acquire it Job Area * Pietermaritzburg Qualities Critical Success Factors * Customer Perspective Communication * Routine communication with customers or clients Problem Solving * Proactive identification of problems that are concrete and procedural, troubleshoot and apply solutions in line with guidelines provided or escalate more complex problems to superiors, providing information required to solve problems. Relationships Maintained * Others outside of own work area but inside the organization Behavioural Competencies Negotiation * Able to recognise a situation in which negations are required Able to listen to the oppositions argument attentively with the aim of reaching an effective outcome Able to tactfully present facts on a "need to know basis" so as to ensure a successful outcome. Able to refer to facts presented by the opposition to strengthen argument. Possesses the interpersonal skills necessary to negotiate an effective outcome Customer Relations * Asks questions to identify customer needs or expectations Follows through and meets personal commitments to others on time Takes responsibilities seriously and consistently meets the clients' expectations for quality, service, and professionalism. Continuously monitors delivery to make sure the customer is receiving good service Shows a strong commitment to exceeding customer expectations Able to own responsibility for mistakes, apologise and make suitable changes to services Planning and Organising * Manages time effectively, ensuring effective completion of tasks under stressful deadlines. Able to prioritise activities and resources, ensuring that results are achieved effectively. Able to evaluate progress and make appropriate adjustments to initial plans, ensuring a successful outcome. Knowledge of Business * Follows systematic, multi-source learning regiment designed to educate oneself quickly: keeps oneself current Describes the important impacts that one has on the success of one's functional area and on company results; demonstrates a knowledge of the customers business Uses business understanding to make sound decisions and influence the decisions of others Legal and Ethical Conduct * Keeps current with all the laws and company policies that govern one's work activities, or seeks counsel before acting Conforms with all laws and company policies that govern one's work activities Keeps abreast of changes in standards applicable to one's profession Acts in accordance with conventional ethical and professional standards Takes action to enforce legal, policy, ethical and professional requirements; exposes violation Deadline:8th October,2026

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Market Development Representative (New Position) at The Beverage Company | SPANi - South African Jobs