Senior Paid Search Strategist - 65027377223
Senior Paid Search Strategist * Experience: 5+ years * Employment Type: Full-Time, Fully Remote * Sourcing Location: South Africa * Schedule: Monday–Friday 9:00 AM–6:00 PM CST * Compensation: $2,000/month * Primary Focus: Google & Bing ads management, paid search strategy, keyword research, conversion tracking, AI-assisted optimization, and funnel alignment About the Company Our client is a full-service marketing agency specializing in high-impact, direct-response digital marketing strategies, media planning, performance creative, and funnel optimization. By combining strategic media buying with data-driven execution, the agency helps businesses scale their brand presence, acquire high-value leads, and maximize customer conversion across diverse digital ecosystems. As the agency continues to grow, it is expanding its performance marketing team to ensure clients receive high-converting, strategically targeted, and continuously optimized search advertising campaigns that deliver a measurable return on ad spend. Role Overview We are seeking a Paid Search Strategist to take complete ownership of campaign planning, execution, management, and optimization across Google Ads, Bing/Microsoft Advertising, and other search channels. In this role, you will act as the driving force behind lead generation and conversion performance, managing paid search budgets, conducting keyword research, writing compelling ad text, building targeted campaign structures, and analyzing performance metrics. You will leverage AI-assisted platforms to streamline audience research, ad copy creation, and data analysis while bringing senior-level strategic insight to every account. The ideal candidate is a data-driven marketer with a deep understanding of direct-response search logic, bid management strategies, analytics tracking, and cross-functional agency workflows. Key Responsibilities Campaign Strategy & Execution…
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