Data & Retention Manager

A leading European provider of natural and premium pet nutrition who is seeking to open up an office in Cape Town is seeking a Data & Retention Manager who will the lead customer data strategy, customer analytics, pricing and margin analysis, and end-to-end CRM operations. Responsibilities: * Strategy & Segmentation: Develop and execute customer data strategy across all brands; define customer segmentation and audience criteria. * LTV & Attribution: Build and maintain LTV models, cohort analyses, customer attribution, and journey tracking. * Reporting & Dashboards: Maintain consolidated corporate and brand-level reporting dashboards, manage data refreshes, and handle ad hoc analyses. * Pricing & Margin Insights: Model product, brand, and customer segment margins; analyze price elasticity and promotional impacts to inform pricing decisions owned by the Head of Commercial. * Data Review Ownership: Chair the regular Data Review meeting (attendees: Head of Marketing, Head of Commercial, Brand Leads); set agendas, present margin and customer insights, and drive actionable decisions. * Send Calendar Management: Maintain the master email deployment calendar across all channels to prevent audience fatigue, optimize send volume, and spot campaign opportunities. * Campaign Deployment: Brief the CRM agency and execute segmentations and deployments for B2C (authorized by Brand Leads) and B2B (authorized by PR & Communications) email sends. * Lifecycle Automation: Lead full-lifecycle automation strategy and continuous optimization (welcome, post-purchase, browse abandonment, win-back, loyalty). Collaborate with Brand Leads to align flows with brand positioning. * Agency Management: Serve as the sole point of contact for the CRM agency—managing briefs, timelines, creative feedback, and technical builds. * Leverage AI tools daily to analyze customer data, forecast LTV scenarios, sharpen customer segmentations, assist in margin modeling, and optimize reporting workflows. Minimum Requirements: * Analytical & Strategic: Able to translate complex data sets into high-impact business decisions and recommendations. * Meticulous & Organised: Strong attention to detail regarding data integrity, cross-functional timelines, and agency workflows. * AI-First Mindset: Actively integrates AI into daily analytics, workflow automation, and predictive modeling. * Experience: 4+ years in data, customer, or marketing analytics, with proven expertise in e-commerce, retention, and lifecycle management. * Platform & Tools: Deep proficiency with analytics dashboards, CRM/marketing automation platforms, and email deployment systems. * Technical Skills: Strong background in SQL (or similar data query languages) and hands-on experience applying AI tools to business intelligence. * Education: Bachelor’s degree in Mathematics, Computer Science, Business Analytics, or equivalent practical experience. Benefits: Competitive salary based on experience (salary can potentially be more based on experience/skills) IF you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to Hire Resolve IT/Computer Recruiter About Specialists in Civil, Structural, Mechanical Engineering, Information Technology, Mining, Manufacturing and Finance Careers! Hire Resolve is one of the larger and more agile South African recruitment companies that focus on placing professionals and skilled people in permanent employment and contract employment. We prefer and focus on working with top quality professionals and candidates in South Africa and Africa. Hire Resolve has successfully placed Engineering, Mining, IT, Manufacturing and Finance professionals with top firms across the Western Cape, Eastern Cape, KwaZulu Natal, Gauteng and in Africa. Hire Resolve has assisted candidates to find jobs at over 100 JSE listed companies of which many are global companies with offices and operations in South Africa and Africa. It is for this reason that we are well respected in the industries we operate in and in the recruitment industry.