IT/Computer - IT/Computer Project Manager South Africa FULL TIME Job Summary Brand Manager: Zambia Job level: Level 8 Reporting to: Country Manager: Zambia Geographic scope: Zambia Purpose of the role Lead strategic initiatives that strengthen the brand experience and drive revenue growth in Zambia. The Brand Manager will support the development and execution of relevant, insight-led marketing strategies, advertising, partnerships and consumer initiatives that build the brand over time while delivering short-term commercial results. Key responsibilities * Support the development of insightful marketing strategies aligned with the broader brand strategy and country plans. * Analyse market, consumer and menu trends to inform pricing and strategic direction. * Build an informed understanding of the competitive landscape. * Travel within the market as required. * Support the development of consumer insights, media strategies, new products, packaging design and public relations initiatives. * Translate consumer and market insights into actionable brand initiatives. * Support the development of impactful and locally relevant advertising. * Identify marketing initiatives and partnerships that improve the customer experience and support revenue growth. * Provide input into the annual budgeting process. * Manage the approved marketing budget with the in-country brand team. Qualifications and experience * Bachelor’s degree in Marketing, Business, Commerce or a related field. * A postgraduate qualification would be advantageous. * Minimum of five years of relevant business or marketing experience. * Demonstrated experience in building and managing external stakeholder relationships. * In-depth knowledge of the Zambian market would be advantageous. * Practical experience working within the Zambian market would be preferred. Functional competencies * Strategic marketing and brand management * Consumer and market insight * Commercial and revenue orientation * Data analysis and statistical interpretation * Budget management * Stakeholder and relationship management * Communication and influencing * Cross-functional collaboration * Ability to work under pressure and meet demanding deadlines C-Suite Recruiter
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