Professions - Online and Digital Media Gauteng FULL TIME Job Summary About This Role: This position focuses on managing and optimising paid search activity across multiple platforms. You’ll be responsible for building campaigns from the ground up, refining performance, and providing insight that helps inform broader marketing strategy. If you enjoy balancing creativity with numbers and thrive in fast‑moving environments, this role will suit you well. Key Responsibilities: Design and execute paid search strategies aligned with business objectives Research, build, and maintain keyword portfolios to support performance goals Launch and manage campaigns across platforms such as Google Ads and Microsoft Ads Write and refine ad copy to drive relevance, engagement, and conversions Implement tracking and measurement frameworks to accurately assess performance Monitor live campaigns and make proactive optimisation decisions Run structured A/B tests across ads, keywords, bidding approaches, and landing pages Analyse performance data and translate findings into practical recommendations Prepare regular performance reports and insights for internal stakeholders Track competitor activity and identify opportunities to improve efficiency Manage budgets carefully, reallocating spend based on results and priorities Ensure account hygiene, accuracy, and compliance with platform policies Stay up to date with platform changes, tools, and best‑practice developments What We're Looking For: 1–2 years’ hands‑on experience managing PPC or paid search campaigns A solid understanding of search engine marketing principles and optimisation tactics Experience working with analytics, tracking, and reporting tools Strong attention to detail and a structured, organised approach to work Ability to manage deadlines and deliver consistent results Confidence working independently while collaborating with broader marketing teams Nice To Have: Qualification in Marketing, Digital Media, or a related field What You'll Bring To The Team: Clear and accurate reporting skills The ability to work confidently with digital tools and platforms A results‑focused mindset with strong time management Practical problem‑solving ability and commercial awareness Solid project management and communication skills Let us assist you with your Digital career! Communicate Finance Recruiter