Employer: West Coast Personnel My client is looking for a commercially focused Senior Financial Analyst to support financial planning, performance analysis, and strategic decision-making across the business. This role will work closely with operations, sales, logistics, and senior management to provide financial insights that drive profitability, improve cost efficiency, and support business growth. The successful candidate will play a key role in budgeting, forecasting, financial modelling, and performance reporting while acting as a finance business partner to multiple departments.   Responsibilities: - Prepare monthly, quarterly, and annual forecasts - Support strategic planning and budgeting processes - Conduct scenario and sensitivity analysis - Collaborate with departments to gather financial inputs and assumptions - Analyse financial results and provide performance insights - Prepare management reports, dashboards, and variance analysis - Monitor key financial KPIs and performance drivers - Provide recommendations to improve profitability and cost efficiency - Analyse sales performance across products, customers, and regions - Conduct customer and product profitability analysis - Monitor gross margins and pricing effectiveness - Support pricing strategies and margin optimisation - Analyse logistics, distribution, and operational costs - Identify cost-saving opportunities and operational efficiencies - Evaluate cost-to-serve by customer and channel - Build financial models to support investment decisions and projects - Conduct ROI, NPV, and breakeven analysis - Support strategic initiatives and capital investment decisions - Partner with business leaders to provide financial insights - Present financial analysis to senior management - Support cross-functional teams with data-driven decision making Minimum Requirements - Matric - Bachelor’s degree in Accounting, Finance, Management Accounting, or a related field - CIMA qualification or registration advantageous - Minimum 7 years’ experience in finance or management accounting - At least 3–5 years in a senior or management-level finance role - Experience in FP&A, financial modelling, budgeting, and forecasting - Advanced Excel and financial modelling skills - Experience working with ERP systems (SAP or similar) - Data analysis and dashboarding experience (Power BI, Tableau, or similar) - Strong financial reporting and analysis capability Key Competencies - Strong analytical and problem-solving ability - Excellent attention to detail - Strong communication and stakeholder management skills - Ability to work in a fast-paced, changing environment - Commercial mindset with strong business acumen - Proactive and results-driven approach To apply submit the following: - Detailed & updated CV - Matric - Degree certificates - CIMA certifications - Academic transcripts - Head & shoulder photo - 2 – 3 Contactable references