Employer: West Coast Personnel Job Description:We are seeking a motivated External Sales Representative with a proven sales record in technical or industrial markets. The ideal candidate will generate leads, engage clients, negotiate sales agreements and achieve sales targets independently. Key Responsibilities: - Identify and qualify potential clients through cold calling, networking and online research - Conduct face-to-face meetings, presentations and product demonstrations - Negotiate sales agreements and provide timely price quotes and proposals - Maintain long-term client relationships through regular communication - Monitor market trends and competitor activity to identify new business opportunities - Collaborate with internal teams to ensure smooth operations and problem resolution - Keep detailed records of sales activities, client interactions and transactions - Develop and manage a strategic call cycle plan for client outreach Requirements: - Minimum Matric qualification - 5+ years’ experience in external sales (technical/industrial/hose markets) - Self-driven, goal-oriented, and able to work unsupervised - Fluent in English (Afrikaans/Zulu an advantage) - Willingness to travel within Gauteng