Permanent
Oprations Duty Manager ( Promotions & Events Manager)
Unknown, North West
unknown
About this role
Employer: Peermont Global/ Emperors Palace
* Develop and implement casino and hospitality promotions, competitions, and activations for the relevant Peermont Resort. Excellence in promotional execution is a key metric of the role and requires:
* + Identified and sound business objectives
+ Business Intelligence integration and reporting
+ Involvement from Management and sound marketing principle
* Plan a relevant and financially viable entertainment calendar aimed at relevant target markets with the aim of:
* + Effectively increasing footfall on complex
+ Ensuring effective conversion strategies to increase gaming (this also applies to music concerts, shows, entertainment, family holiday programmes, sporting events, festivals etc.)
* Implement and manage the Peermont Winners Circle Rewards Programme, including:
* + collateral, awareness, promotional strategies, events and entertainment strategies, local partnerships, customer relationship management and fulfilment.
* Be involved and champion communication of CSI initiatives and related Public Relations (including social media).